Reef Tropical

Reef Tropical builds and maintains South Florida's most beautiful and innovative pools and landscapes.

Their goal is to provide clients with a personal, low maintenance tropical oasis. They have done just that for over 1200 customers.

We worked with Reef Tropical for two successful years, helping them to drastically improve their inbound marketing efforts.

Services Provided

  • Website redesign in 2016
  • Website copywriting
  • Premium content development
  • Marketing strategy development
  • Persona development
  • Search engine optimization (SEO) 
  • Lead nurturing
  • Email campaign development


  • Generated $3,483,806 worth of business opportunities from organic traffic since 2016
  • Increased website total traffic by 403% since 2016
  • Increased website organic traffic by 802% since 2016
  • Increased website total leads by 187% since 2015
  • #1 Google rank for 15+ industry keywords

Why We Love Reef Tropical

Emmett Hughes

Reef Tropical has a goal of taking over the South Florida pool and landscape market. They have a clear vision of where they want to be, a masterful plan on how they'll get there, and a talented team of specialists to pull it off.

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