RainMaster Lawn Systems

The challenge

Kevin Buck is a passionate and tenacious CEO with an ownership mentality. It's no surprise that RainMaster's owners feel confident leaving him at the helm to run their operation.

Some things Kevin wanted to accomplish were:

Establish an effective inside sales organization and furnish them with a high volume of inbound leads
Drastically increase lawn care services revenue
Utilize and measure ROI from multiple lead sources
Improve online reviews and rating
Create a website that is a valuable resource for prospective customers

What Kevin has to say

"Two words describe our experience with Landscape Leadership, 'relief and confidence'. I received this day one of building our strategy. At that moment, it was evident we had secured an advantage in growing our business. Each one of them feels as if they are part of our team. It's been a truly positive and exciting experience."

Services we provided

Here are the various services used in their customized strategy.

Positioning & Messaging

Working together, we clearly explained service offerings and revised their messaging to connect with their prospective customers.

Website Redesign

We created a fully customized look with compelling copywriting and images and optimized it for search engines and lead generation.

Content Marketing

Seasoned green industry writers created in-depth, blog content to help homeowners answer questions. This also drastically increased organic search traffic.