Have you ever won a large landscape maintenance bid, or landed a huge design/build project, and your immediate thought was, “Oh shit…”?
“Oh shit… did I estimate this accurately?”
“Oh shit… now we have to hire more people.”
“Oh shit… how will we fit this in our production schedule?”
I know the feeling. When I operated my landscape design firm years ago I loved selling the “big idea” (and collecting the deposit check) but dreaded what came after. That’s when all the second-guessing began.
With this in mind – and assuming I’m not the only landscape professional to have felt this way – I want to discuss the subject of “client concentration” and offer a practical framework which I think can keep many of you from potential and unnecessary financial stress. And, maybe more importantly, personal stress.