Green Valley Lawn Care

Gavin Sheaf knew his small lawn care company had big potential. He needed the right marketing partner to make it happen.

Green Valley Lawn Care

Company profile

Gavin Sheaf was making all the right moves to scale his small lawn care company. He was tactfully getting out of low-profit service lines to make way for more lawn care program clients. 

He interviewed a variety of marketing partners and decided Landscape Leadership® would be his best option. 

We began working with Green Valley in mid-2026.

The challenge

Some things Gavin wanted to accomplish were:

  • Create a website that aligns with their fun brand and helps show their capabilities
  • Begin to drive organic website traffic to this domain with little to no past track record
  • Create multiple sources for leads

The progress so far

We're still early on in the process of building this new brand but we're pleased to see results already.

We're already seeing website traffic and leads increase and they've generated a lot of positive Google reviews. Stay tuned for updated results!

Services we provided

Here are the various services used in their customized strategy.

positioning and messaging

Positioning & Messaging

We created fun, engaging brand messaging that appeals to busy homeowners.

website design

Website Redesign

We designed a custom website with fresh copy, stronger visuals, and a structure built to support search visibility and lead generation.

content marketing

Content Marketing

Our green industry writers created helpful articles, guides, and resources that answered customer questions and strengthened the company’s organic search presence.

digital advertising

Digital Advertising

We used targeted paid campaigns to generate lawn care and pest control leads while the company continued building long-term organic visibility.

video marketing

Video Production

To enhance the website and ad campaigns, we created fun, informative videos to explain how to solve common lawn care and outdoor pest control problems.

photography

Pro Photography

Together, we assembled client models, friendly team members, and beautiful properties to create stunning visuals to use throughout their lawn care marketing initiatives.

Learn how we can help you.

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