Marketing & Sales Insight for the Lawn & Landscape Industry

My wife and I were friends for an excruciating period of time until I got the first date. 

When it did happen, I did not want to disappoint her. 

✅ Dancing in the cold to our favorite songs at the park. 

✅ Checking off her bucket list item of “flying a plane” with a flight lesson. 

✅ Poetry.

✅ Candlelit dinner.

This hopeless romantic pulled out all of the stops. No way was I letting this one get away. And the romantic gestures continued. If we ever meet, ask me to tell you the story of how I eventually proposed to her. 

When it comes to how you treat your new lawn care or landscaping customers, it may be good to take a lesson from this.

If you scour the interwebs searching for information on how best to raise your prices you'll find plenty already written. I thought I'd share my insight and hopefully add to what you've already learned about raising prices.

As usual, my take isn't always in lockstep with other experts and commentators in the lawn and landscape industry so hopefully I'll open your mind to some other ways to think about your pricing.

This is a guest post written by our friend, Lindsey Getz, who contributes regularly to many of the lawn and landscape industry publications you are familiar with.

Is your landscape business as profitable as it could be? Even if you’re seeing top line growth, you could be missing out on some key refinements needed to achieve enhanced profitability (i.e.- your bottom line).

That’s because it’s not uncommon for landscape business owners to make total revenue out to be the primary measure of success.

Lots and LOTS of landscaping leads...just how many?

Try 146 leads per month from Organic website traffic... PLUS another 236 landscaping leads per month from Google Ads. 

That's almost 4,600 in just ONE year!

How did we help Ground Source Landscaping in Orlando, FL become a landscaping marketing success?

Find out in today's video case study.

Meet Bob. 

• Bob owns a landscaping company. 
• Bob is buying a lawn care business to add more annual revenue. 
• Bob is going to mail out some transition letters to his new customers and plans to keep delivering “the same great service.”
• Many of Bob’s new customers are going to cancel in the next year and find a new provider.
• Bob is going to curse the day he wasted his money buying a lawn care business. 

Do you WISH you could get 30x more lawn care leads each month?

Do you WISH you could DOUBLE $1M of lawn care business and turn it into $2M in just 18 months? 

And what if that wasn't just an increase for this year, but meant more recurring revenue? That's makes that extra $1M in lawn care sales even more exciting!

Today, I'm going to share a case study with you on how one Memphis-based company became the master of their lawn care marketing success.

Want some tips to grow your lawn care business? Here they are...as you WISH!