After graduating from CU Boulder, I had aspirations to become a Landscape Architect - helping design and bring to life the green fabric weaved throughout American cities. I also had to pay rent and becoming a Landscape Architect was a long way off. So I did what any starving college graduate would do and got a job doing physical labor in the middle of the Colorado summer.
What started as a job to pay the bills turned into a 9-year journey through the landscaping industry. Before I knew it, I was managing an installation crew before the first winter came. I was out shoveling snow drifts at night and producing spreadsheets by day. Over the years I continued to broaden my experiences across all divisions of the company until I was managing a huge umbrella of operations - crew production, fleet, facilities, snow services, IT, marketing, the list goes on (literally, it’s really long).
As time went on, I found myself drawn more towards focusing on the marketing efforts of the company - updating the graphic style for a modern age, streamlining and clarifying the messaging, and spearheading new efforts to produce more leads for the business. After leaving the prospect of being a Landscape Architect behind, I finally found a new passion in the green industry.
It wasn’t until I worked with Landscape Leadership® that I found that I could make a career focused on this passion. As a member of the team, I get to leverage my knowledge of landscape operations and passion for marketing to help green industry companies across the country find, grow, and evolve their client base.
