Business Administration


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Business Administration

Real world tactics and strategies to help you grow your business.

Facebook Pages: Are They The "Next Big Thing" Online?
Chris Heiler | January 30, 2010

Facebook Pages, also known as "Fan Pages", have been rapidly growing in popularity. As a professional landscape designer, there are many reasons to consider creating a Facebook Page for your business . . . keep reading

How to Find Skilled Craftsmen to Fulfill Your Vision
Chris Heiler, Editor | November 30th, 2009

For many of us who operate as independent landscape designers, we rely on the skill of others to implement our plans. Our vision is at their mercy. Finding qualified contractors is one of our most important tasks . . . keep reading

Outsourcing Your Design Work: A Case for Virtual Assistance
Kyle Burgamy | October 15th, 2009

In order to remain competitive, a landscape designer must constantly seek to improve efficiencies with their services. With the internet changing the way businesses are run, countless opportunities exist to streamline a company and increase profitability . . . keep reading

Getting Organized: Creating a System for Managing Project Files
Chris Heiler | October 8th, 2009

Whether just designing gardens or both designing and installing your work, organizing and managing the paperwork associated with the project is critical . . . keep reading

Cut Costs While Increasing Professionalism: How to Use Skype In Your Business
Chris Heiler | September 24, 2009

Skype is an inexpensive way to have a separate phone number for your business instead of using your cell phone or your home's land line. Read how Skype can be an alternative to the traditional telephone . . . keep reading

The Art of Presenting a Landscape Plan
Chris Heiler, Editor

For being such a critical step in the design/build process, the importance of the presentation process is many times underestimated. We need to hone our skills as "presenters" just as we hone our skills as designers . . . keep reading

August 2009 Podcast: Business and Marketing Strategies for Landscape Designers

This month's podcast has a little bit of everything. Jason Cupp and I discuss past mistakes, big ideas and social media, including how to advertise successfully on Facebook . . . keep reading

Put Your Portfolio on CD
Susan Cohan, APLD

Learn how easy it is to put your portfolio on CD and how it can sell your services after you've met with a prospect . . . keep reading

Insurance for the Landscape Designer
Tim Thoelecke Jr. FAPLD

Insurance has been a hot topic for landscape designers for as long as I can remember. Most of us got into this business, not because of our love for numbers or for our business acumen, but because we love design, plants or the outdoors. . . . keep reading

What Are The Insurance Requirements For Landscape Designers?
Tim Thoelecke Jr. FAPLD | June 8, 2009

Insurance has been a hot topic for landscape designers for as long as I can remember. Do you need General Liability insurance? Should landscape designers have Professional Liability insurance? . . . keep reading

The 7 Step Landscape Design Process--Part 2
Chris Heiler - Editor

As a landscape designer, it's critical to have a step-by-step design process that you can easily explain to your prospects. In this article we'll cover steps 5 through 7 of my process . . . keep reading

The 7 Step Landscape Design Process--Part 1
Chris Heiler - Editor

As a landscape designer, it's critical to have a step-by-step design process that you can easily explain to your prospects. In this article we'll cover the first 4 steps of my process . . . keep reading

Download: Easily Estimate Your Design Time
Chris Heiler - Editor

Just as estimating installation costs is important, so is estimating your design fee. Accurately estimate your landscape design fees by using this simple form . . . keep reading

It's All in the Details -The Benefits of Standardizing Construction Details, Materials, and Techniques
Jody Shilan

If you put all of your construction foreman and laborers together in one room and asked them to describe how they build a paver walkway or patio, how many different answers would you get? . . . keep reading

Download: Tracking Your Design Time
Chris Heiler

Keeping track of your design time on each project is very important. Whether you charge by the hour or a lump sum, these two forms will help you track all of your design time . . . keep reading

Publicity and the Anatomy of a Press Release- Part 2
Chris Heiler- Editor

Part 2 of this article explains when and how to pitch a story. Guidlines for writing a press release are also included, as is my template. . . . keep reading

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