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home | Profit Tip Archives
 

Profit Tip of the Week Archives

Every Wednesday morning we email a practical, profitable tip, technique, or strategy that you can apply to your landscape design practice.

The tips are short, to the point, and best of all--FREE. To sign up for the tip of the week, use the sign-up form to the right.

We value your right to privacy, and we will never sell or share your email address with others. Unsubscribe instructions are included with every tip.


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PROFIT TIP ARCHIVES

Ambition vs. Sloth: Which Side Are You On?
Chris Heiler | March 4, 2010
All courses of action are risky, so prudence is not in avoiding danger (it's impossible), but calculating risk and acting decisively. Make mistakes of ambition and not mistakes of sloth. Develop the strength to do bold things, not the strength to suffer . . . keep reading
Copy Success by Finding a Bright Spot
Chris Heiler | February 25, 2010
The following is an excerpt from a Fast Company magazine article, originally adapted from Switch: How to Change Things When Change Is Hard by best-selling authors Chip Heath and Dan Heath . . . keep reading
The Three Letter Word That Guarantees Success
Chris Heiler | February 18, 2010
When I was 12 years old I remember adding "a pound of bacon and cheese" to my annual Christmas list. I was a pretty simple kid; although maybe a bit odd :-). I was crushed Christmas morning when I didn't receive my pound of bacon and cheese. My mother told me that she didn't think I was serious . . . keep reading
Stay In Touch With Your Past Clients
Chris Heiler | February 11, 2010
A piece of advice I hear thrown around quite often, especially in a terrible economy, is that we need to focus even more on building our relationships with past clients and customers . . . keep reading
Wisdom From The Soup Nazi: "No More Free Advice For You!"
Chris Heiler | February 4, 2010
I think we should be more demanding of prospects and clients. Why is our profession and talent not always valued? One reason is because we tend to let people walk all over us and treat us as their personal concierge service . . . keep reading
Inexpensive and Painless Alternatives to a Company Website
Chris Heiler | January 27, 2010
Last Tuesday night the Connecticut chapter of APLD hosted a webinar in which I presented How to Build a Presence Online Without a Traditional Website. This is a favorite topic of mine because as a landscape designer or landscape architect, you don't necessarily have to have a traditional company website. . . . keep reading
Carving a Niche: A Lesson From Redbox and a Little Person
Chris Heiler | January 21, 2010
Those of you who follow what I write and talk about understand that I'm a firm believer in specializing in a particular service or product. Let's call it working within a niche . . . keep reading
Exercise: Identify Your Ideal Client
Chris Heiler | January 13, 2010
I've got a fun little exercise for all of you this week. And this is the perfect time of year for it. . . . keep reading
Barrier-Free Blogging with Posterous
Chris Heiler | January 7, 2010
For this week's Profit Tip I want to introduce you to a fantastic and relatively new way to blog. Most of you have probably heard of the three most popular blogging platforms available--Wordpress, Blogger and Typepad . . . keep reading
The Greatest Love Of All (this is going to get weird)
Chris Heiler | December 30, 2009
Okay, okay; I know I'm not a psychologist. I also know this week's tip is going to border on "weird". Anyway... . . . keep reading
Highway to the Creative Zone
Chris Heiler | December 16, 2009
As I write this, I'm looking out my window at 6" of snow cringing at the thought of Nebraska in January. Why Nebraska? Because I'll be speaking at the Nebraska Nursery and Landscape Association's annual conference about 7 Proven Ways to Work Less by Working Smarter . . . keep reading
An Automated Lead Source (updated with a new resource and video)
Chris Heiler | December 9, 2009
Earlier this year I shared with you a Profit Tip titled "An Automated Lead Source". I want to revisit this tip because after publishing it in February I stumbled upon a resource that could be extremely helpful to you . . . keep reading
The Chameleon: All Things to Everyone
Chris Heiler | December 2, 2009
I was having such a great day I had to have some fun with this week's Profit Tip. I dropped Charlie off at day care and on my way home I heard one of my favorite songs from the 80's--Run Runaway by Slade. Not to get off topic here, but Slade absolutely made Quiet Riot . . . keep reading
"Sure, I Can Do That!": The Danger in Over-Selling Your Capabilities
Chris Heiler | November 24th, 2009
Recently, I was hoping to update my existing blog's design with just a few small tweaks. This wasn't major programming work I needed, I just couldn't make these changes myself . . . keep reading
From Professor Ferriss: Emphasize Strengths, Don't Fix Weaknesses
Chris Heiler | November 17th, 2009
I was out for a walk this morning and listening to The 4-Hour Work Week by Tim Ferriss for what seems like the 100th time. A quote from chapter 2 really jumped out at me again . . . keep reading
Say That Again: "I Want to Pay Your Design Fee"
Chris Heiler | November 3rd, 2009
Last week I started the thread below in the Designer's Forum and now I would like to exp . . . keep reading
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