ILT Vignocchi is a full-service landscape design/build company competing in the Chicago market.

Donna leads and directs the company's marketing strategy with an emphasis placed on tradition and culture. From their website:

ILT Vignocchi isn't merely products and services, customers and employees. To those of us that proudly call ILT home, it's so much more. It's the constant quest for melding artistry into everything we do, it's an unwavering commitment to integrity and quality, it's truly caring about each other and our customers, and lastly and most importantly… it's that certain magical atmosphere first created by Harry Vignocchi, my dad.

In this interview, Donna talks about the importance of creating that "magical atmosphere" and how to build a powerful brand in the Green Industry.

Here's a short mashup from the interview:

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