June 19, 2010

Zeeland, Michigan, June 19th -- The landscaping industry has been one of the hardest hit industries during this current recession. However, confidence and optimism are on the rise for many landscaping businesses around the country. Even with this renewed optimism, it's clear to all landscaping professionals that the days of prospects knocking down the door and phones ringing off the hook are over. To prosper as a landscaping business today, a new commitment to marketing landscaping services is needed.

With the marketing landscape continuing to change at a rapid pace, how does a landscaping business owner keep up with the latest marketing trends and strategies? Staying current and up to date is critical for landscaping companies. Marketing landscaping services is a continuous, never ending process for the most successful Green Industry companies. An effective year round marketing strategy delivers these companies a steady flow of prospects throughout the year.

Thankfully, a new online resource was recently launched specifically for landscaping business owners and professionals. LandscapeLeadership.com is the creation of Green Industry marketing expert, speaker and author, Chris Heiler. LandscapeLeadership is an online community for landscaping professionals who are passionate about marketing as well as those who want to learn more about effectively marketing landscaping services.

LandscapeLeadership is unique in the fact that it allows landscaping professionals to keep up to date with the latest marketing strategies in a convenient way. "Marketing landscaping services and products today is much different than what it was even just five years ago", says Heiler "The Internet as a marketing tool has been a game changer for many landscaping companies. But, at the same time everything online changes so quickly, from social media to constant changes in search engine optimization (SEO) strategies. These are marketing topics that successful landscaping companies need to stay on top of."

LandscapeLeadership is a subscription-based, advertisement-free website that delivers new marketing resources to its members every single week. "I wanted this site to offer the ultimate in learning convenience." Says Heiler, "Members from around the world can access the site from anywhere at any time. We provide resources in multiple formats as well such as video, audio podcasts and PDF's."

The element of "community" is what sets LandscapeLeadership apart from other marketing and educational resources for landscaping professionals. The monthly membership fee contributes to the community's exclusivity while a forum gives members an opportunity to discuss their marketing issues and experiences in an advertisement-free environment.

Continually and effectively marketing landscaping services is critical to the success of a landscaping business. LandscapeLeadership is a terrific resource for landscaping professionals who are passionate about marketing and who want to learn more about effectively marketing landscaping.

About LandscapeLeadership:

LandscapeLeadership is a subscription-based website for Green Industry professionals including landscape designers, landscape contractors and lawn maintenance companies. Chris Heiler, editor of LandscapeLeadership and Green Industry marketing expert, provides proven and practical marketing strategies, tips and tools to assist landscape professionals in marketing their services. The online community at LandscapeLeadership consists of landscape professionals from around the world including the United States, Canada, the United Kingdom, Australia, New Zealand, South Africa, Spain and many others.

About Chris Heiler:

Chris Heiler is the creator of LandscapeLeadership.com and a Green Industry marketing expert, speaker and writer. He is author of The Little Green Book of Big Marketing Tips & Tactics for Landscape Professionals.

Contact:

Chris Heiler- Editor and Creator
(616) 953-0774
chris.heiler(at)landscapeleadership(dot)com