An Interview with Jeff Korhan: Social Media Now--and What Lies Ahead
Chris Heiler | July 16, 2010
When I want to discuss social media--current trends, new technologies, etc--I reach out to Jeff Korhan. Jeff adopted social media right from the beginning and has made it an integral part of his business and life. He speaks about social media all over the country, including many Green Industry events. Jeff actually owned a very successful landscaping business before becoming a speaker and consultant--so he understands our industry and how social media can impact it. In this interview, Jeff and I discuss some of his recent blog posts about social media:
- Providing value versus selling--what's appropriate?
- Current trends and what the future might possibly hold for social media.
- Creating your own online territory, or hub, where people can find you.
- Sharing valuable information with your followers- or as Jeff says, "bring a gift to the party".
- Facebook privacy issues
Jeff is a regular blogger and I highly recommend checking out his very popular blog at www.JeffKorhan.com. He is also active on Twitter where you can follow him @jeffkorhan
Download the podcast by clicking here (39 minutes)
Jeff recently produced a 65 minute audio CD with carefully designed information to help you strategically use social media marketing to complement your other marketing efforts. I've listened to it and highly recommend it.The CD normally sells for $29, but Jeff is offering his CD exclusively to members of LandscapeLeadership for only $12.95. You can get more information about Jeff's CD and take advantage of this special offer by going here: Strategic Social Media Marketing for Entrepreneurs
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