Social media strategy from Chris Heiler, green industry social media consultant and speaker. Landscape marketing and advertising advice for your green industry business and landscape website and blog
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The Little Green Book of Big Marketing Tips & Tactics for Landscape Professionals by Chris Heiler
The Little Green Book of Big Marketing Tips & Tactics for Landscape Professionals by Chris Heiler Specifically for landscape industry professionals, The Little Green Book describes a fresh, revolutionary approach to marketing yourself and your landscape business. Learn how to stand out from the Mediocre Majority, earn more qualified referrals, create authority and expert status in your community and a lot more. . . more info > > >

Learn How To Use Facebook To Attract Loyal "Fans" And New Business
Learn How To Use Facebook To Attract Loyal "Fans" And New Business In this special 90 minute webcast, Chris will demonstrate exactly why your business needs to have a presence on Facebook. You will learn how to use a Facebook Page to complement your company's website, how to attract "fans" to your Page, and how to create a killer "Content Plan" that will drive interaction and engagement.. . . more info > > >

WebSavvy v.2.0: The Complete Guide to Boost Your Presence on the Web by Chris Heiler (e-book and webcast)
WebSavvy v.2.0: The Complete Guide to Boost Your Presence on the Web by Chris Heiler (e-book and webcast) In March of 2009, Chris Heiler and LandscapeLeadership offered a three week online course teaching landscape industry professionals how to boost their presence on the web. Over 300 landscape professionals from around the globe participated in this one of a kind learning experience. Due to the success of WebSavvy 2009, we've now published the complete course as a 60 page e-book and 2 1/2 hour video webcast.. . . more info > > >

Showcase Your Landscaping Portfolio: 11 Creative Ways To Present Your Work (Webcast)
Showcase Your Landscaping Portfolio: 11 Creative Ways To Present Your Work (Webcast) In this special 90 minute webcast, Chris presents 11 creative and powerful ways to showcase your landscaping portfolio. From traditional landscaping portfolios to Flickr and Facebook, it's covered in this webcast. You will never have more fun than this marketing your business!. . . more info > > >

Blogging For Business: A Pragmatic Approach (Webcast)
Blogging For Business: A Pragmatic Approach (Webcast) In this special 90 minute webcast, Chris will teach you how a blog can attract more of your ideal clients. You will learn how to stand out from all of the other Green Industry blogs and actually be found online. Learn the secrets of professional bloggers who consistently rank at the top of search engines. . . more info > > >

Conquering Your Calendar: 7 Proven Ways To Maximize Your Effectiveness (Webcast)
Conquering Your Calendar: 7 Proven Ways To Maximize Your Effectiveness (Webcast) (90 minute webcast presented by Chris Heiler) If you wear every hat in your organization from designer and installer to bookkeeper to salesperson, running a successful landscape business can be overwhelming. How do we balance doing what we love with the necessary tasks that come with operating a successful business? The key is not Time Management, the key is using our time effectively. Do you want to work less hours? Do you want to make more money? Do you want to work less and make more money? If so, this unique webcast is definitely for you.. . . more info > > >

How does the new update to Facebook Pages affect you and your business?
Things are always changing quickly in the world of Facebook. Are you able to keep up? On February 10th Facebook upgraded their Pages design in a major way. Everything considered, this was a positive step forward for Facebook Pages as well as the folks who administer the Pages. Facebook Pages are now much more business and brand friendly. If you manage a Facebook Page for your company hopefully you've already updated to the new design. If not, Facebook will automatically update your Page on March 1st. No opting out of this folks. A lot has been written online about the changes--but of course it was all very general and didn't speak directly to those in our industry. I'll be hosting a LIVE webinar Thursday, February 24th at 8:00 PM EST--a week before the imminent change-over. I'll be breaking down the changes to Facebook Pages as well as discussing how these changes impact Green Industry companies specifically. I'll actually walk you through how to use the new functions and show you how to tweak some of the new settings to make your Page stand out. If you have been managing a Facebook Page, or are getting ready to launch a new Page, don't miss this special webinar. . . more info > > >